How Many Backlinks Do You Really Need?

Scope of the article is to analyze the backlink requirement for higher search engine ranking, not to go over the basic SEO jargons or to define what backlinks/link building is. If we can identify how many and what kind of backlinks we need to get ranked for a certain search term, then the rest is easy as a walk in the park.

Say you have a website or a blog on "Diet and Nutrition" and have a targeted keyword of "Healthy Recipe" among other terms. The term "Healthy Recipe" currently returns 41 million search results with a monthly Google search volume of 110,000 (based on Google Adwords external keyword tool). You can instantly tell that a term with that volume of search results and monthly searches can be highly competitive and would require a LOT of backlinks to get ranked high.

Now that you know you would need lot of backlinks for higher ranking, it is time to find out how many are enough. You will need some competitor investigation to come to a solid understanding on this part of the game. Basically what you do is to do a backlink trace for your competitor's sites. If you have Google toolbar installed, you can easily see how many backlinks a site has on Google. If you don't have a toolbar installed, then you need to search using a search string.

For Google, search using: "link:siteurl.com" without quote For Yahoo, search using: "link:ht tp://siteurl.com"

Do some backlink trace for top 5 of your competitors and analyze the data. Average the number of backlinks and that's the amount of backlinks you will need to be on the front page of Google. Keep in mind though that while you are building backlinks, your competitors are not sitting there watching TV. They are building backlinks as well so you also will need to keep building.

So how do you get so many backlinks for your site? Easy actually as there are so many link building methods that will give you one way backlinks. Out of them all, most popular link building methods are social bookmarking, articles submissions, forum posting, dofollow blog commenting, press release submission, directory submission, social media and web 2.0 sites, etc. If you are not sure how to use all the link building methods to your advantage, then there are link building service providers who can offer those services to you for a small fees. So take a challenge, build a plan, and execute. Top Google position is waiting for you!

Contributor: Anwar Alam. For more information on how to build backlinks and to utilize a Link Building Service, visit SEO Blog